Happy 2018! To kick off the new year and as a Thank You for your readership, I put together two super helpful PDFs that explore some of the most exciting trends to help you connect with the Health Conscious Consumer in 2018.First is a look at the leading edge of food trends. Lots of opportunities for brands to make deeper connections with the influential health-conscious consumers!
[button link="https://theirresistiblefactorblog.com/whats-popping-food-2018/" type="big" color="green" newwindow="yes"] What’s Popping in Food for 2018[/button]Second is a look at what will drive consumers in 2018. If you’re not already doing some of this really important stuff,
reach out. I’d love to help you get there quickly!
[button link="https://theirresistiblefactorblog.com/marketing-musts-connecting-consumers-2018/" type="big" color="green" newwindow="yes"] Marketing Musts for Connecting with Consumers in 2018[/button]I’ve also included links to the five most popular blogs of 2017. There are lots of great hints in these articles that will still be very relevant in 2018.
On Personalization:Personalization, Customization and Health. There’s No End in Sight.On Mass Brands vs Newbies:The New Normal: Little Brands are Beating Mass BrandsOn Millennials:What can Healthy Food Marketers Learn from these Millennial-Loving Legacy BrandsOn Whole Foods & Amazon:The Amazon Acquisition will Make Room for The Democratization of Fresh and HealthyOn Incubators:Why Chobani Created a Food Startup IncubatorI look forward to another awesome year of finding more ways to help you connect with the quickly growing population of Health Conscious Consumers. Gen Z is next.
Click here to register for our webinar to take a deep look at your next generation of consumers![button link="http://info.sawtoothgroup.com/move-over-millennials" type="big" color="green" newwindow="yes"] Register Now[/button]
